Thank you for this great article.
When I read, I have an idea :
One of your biggest challenges in e-commerce is to offer the best price.
Imagine if someone comes out of your basket to buy the same product elsewhere and at the same price? It seems logical that someone looking for a product and finding the same price elsewhere will buy from any site that is displayed on their screen.
it's possible to resolve this situation in creating a small badge indicating that you will pay the difference if your customer finds it cheaper elsewhere and add it to your cart page. There is lot chance that a buyer will not bother to check on competitors after making a purchase.
Beware the goal is also not necessarily an increase in sales, and sometimes it's not even the desired effect.
The goal is to optimize your margin, unitary or global.
So it can increase the overall margin by increasing the volume after decreasing the unit margin, or vice versa.
Mor informations :
https://www.datafeedwatch.com/resources/academy/dynamic-repricing
I started by the demo and I deleted everything. The demo helps to understand ClicShopping and I look something to find more quickly. It's my little experience
Hello,
I don't if it's the good foruml, but I would know what is your best approach to work when you implement a product.
When you create a product, you insert a category.
What is your approach, use the category system, or create directly a category when a product is inserted ?