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Showing content with the highest reputation on 01/08/23 in Blog Entries

  1. ccording to a research by Accenture, AI could potentially boost profitability rates by an average of 38% across 16 industries by 2035. AI will particularly benefit the retail sector because of its immediate impact on two fundamental areas that have a serious impact in retail ecommerce; creating a very personalised shopping experience and making smart business decisions. Artificial intelligence in ecommerce is also helping ecommerce platforms to cater the needs and interest of the users. 1. AI-Assisted Product Recommendations Retailers are able to use Big Data (the collection and compilation of data from different channels, previous transactions and other activities) to determine the trends in the shopping habits. This analysis could be used for personalized product recommendation. 2. Advanced Semantic-Based Search When we talk about personalization in the context of ecommerce and customer support, right now there is nothing better than intelligent customer engagement at every point of contact. One of the most important aspects of personalization is the ‘search result’. With advanced semantic-based site search, customers are able to easily navigate the store and find the relevant products without wading through a lot of unnecessary results 3. Chatbots Chatbots might just be the ultimate solution for the customer support woes. The good news is that modern chatbots are able to interact with customer databases and extract details of a customer and respond in the most appropriate and personalized way in real-time. Chatbot provides a comfortable customer experience that keeps visitors from leaving the website without making a purchase. 4. Virtual Assistants Other application of artificial intelligence in ecommerce is through virtual assistants. Virtual Assistants contribute a lot in creating an efficient sales process. These assistants communicate with customers to understand their preferences and provide them with an intuitive shopping experience. 5. Efficient Company-Wide Decision Making Pricing and Inventory Management Pricing products is no more a guess work. AI can use complex learning algorithms that assess market dynamics and all the other relevant factors of market competition. Optimal pricing of the merchandise helps a business stay relevant and ultimately succeed in a competitive environment. Business Analysis Putting all the data to use, you can also determine the kinds of products and business actions that have decreased efficiency, increased conversions, and if anything needs readjustments. These comparisons pertain to market share, pricing patterns and overall progress of a business. 6. Cybersecurity Enhancement Ecommerce websites have a ton of customer data that will be vulnerable if there aren’t any proper cybersecurity measures in place. Detection of New Threats Unlike traditional software, AI software tend to get smarter with time as new types of malware and threats emerge. Therefore, they will be able to quickly detect malware or ransomware attacks on your website before they’re able to cause any serious problems. Blocking Out Bots Bots form a large amount of the internet traffic today, and they can prove to be dangerous. Bots can steal credentials, create fake accounts and cause data fraud. 7. Sales Forecasting Sales forecasting and inventory management has become an absolute necessity for every business. To avoid any unforeseen shortages or stock run-outs, ecommerce businesses can now use artificial intelligence for sales forecasting. Software like Mintigo make use of AI to predict future sales based on consumer patterns and help decision-makers predict the results of their marketing efforts. 8. Fighting Fake Reviews Believe it or not, online reviews can make or break your brand. One fake review from your competitor or a bot can turn things around for your brand
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  2. Websites are by nature high-risk elements of the information system. Security is of great importance, and this for several reasons. The most known threats on websites are disfigurements and denial of service. Disfigurement is an attack in which an attacker modifies the site to replace the legitimate content with content they choose, for example relaying a political message to denigrate the site owner or simply to assert his attack as evidence expertise. A denial of service for its object to make the site unavailable to its attack legitimate users. In both cases, the impact on the site owner is obviously a poor images and, in the case of a site for supporting a lucrative business, a shortfall. To reduce the most common attacks ... Here are a few recommendations that you can apply. Step 1 : Your administrators Register an Administrator: Your nickname: We recommend you to alias a complex that is not current or use your email. Password: a complex password with * / - + - () necessarily complicate a hacker who wants to enter your online store ClicShopping. Step 2 : The Security Module In the menu menu Configuration /Action recorder, please edit the different modules to change the security. For example, the default Administration module contains two types of value: - Please specify the time waiting for a connection error in the administration part: This value indicates the time that a director must wait before attempting to reconnect Note : More the time is long, more it's better. - Please specify the number of allowed login to log in as admin: This value indicates the number of attempts allowed a connection. If this value is exceeded, it will be impossible to connect. Note : More the value is small, more it's better (take a marge if you make a mistake). In addition, each attempt failed connection, you will receive an email telling you that someone has tried to log in to your administration when there is an error. In the menu Tools / Securities, server information, you will find a summary of the analysis of the principal organs of our server Inside this menu, you have more options than you can look and eventually can help you to update your configuration You can also install in your dashoarb some modules can help or remind you some action to make inside your application. Step 3 : Configuration files and access to your ClicShoppingAdmin Theoretically, if you have followed the Installation Manual, it is not useful to speak on this item. However, we recall that the rights on the file configure.php file must be read-only mode is chmod 444. - One for security reason. - Second for an update or upgrade. Please make sure that these rights are correct. The main important element are located : /ClicShopping/Sites/ClicShoppingAdmin/conf.php /ClicShopping/Sites/Shop/conf.php /ClicShopping/Sites/conf/ Step 4 : Access to your administration You can also change the directory ClicShoppingAdmin to improve the security tool. However, you must perform several operations on this - /ClicShopping/Sites/ClicShoppingAdmin/conf.php - Modify ClicShoppingAdmin directory by your new directory You can add an htaccess and htpasswd, if you want. Etape 5 : Your Store - The images directory About this directory, it is best is to let the server to manage that. But for the best use, the images directories and sub-directories must be in CHMOD 755 and files 644 modes. Generally, the default settings provided by the Apache server. However, there may be a warning at the notifying administration ClicShopping it can not save the file. In this case, we recommend you to directories and files in 777 mode . ClicShopping records for setting up the product images file chmod 644. If you create other directories, we advise you to put an empty index.html or index.php file types, you can create it directly from the images editor that is offered in ClicShopping. In addition, this directory (but others too) are protected by a .htaccess file preventing them from access these directories via your browser. Conclusion If you apply these best practices, you will improve the security of your online store. Do not forget to install the antispam App : https://www.clicshopping.org/forum/files/file/112-apps-configuration-antispam/
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